Erin Link

Erin Link is the co-founder and creative force behind Yellowbird Hot Sauce’s unmistakable brand. What began in 2012 as small-batch hot sauce made in a shared Austin commissary — hand-delivered to local stores and restaurants — has grown into a Texas-sized operation to keep up with national demand after becoming the #1-selling hot sauce in Whole Foods and on Amazon.

When Erin’s not taste-testing new batches, you’ll find Erin slow-roasting turkeys, obsessing over sweet potatoes, and jumping rope — usually with a big smile.